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From: Helen and Ben ( -
Subject: We are looking for individuals to help us launch an exciting new campaign concept ...
Date: September 13, 2008 at 2:40 pm PST

The 1680. Think about it for a second?

“53 billion land animals are slaughtered every year world wide for the meat and dairy industries. None of these deaths are necessary in any way.

This is too big a number to comprehend but it becomes easier if we think of it as 1680 animals per second.

We are looking for individuals to help us launch an exciting new campaign concept that will highlight the massive death toll of animals killed for food worldwide.

Our aim is to produce a piece of eye catching imagery that may be used for campaign purposes. 1,680 animals are slaughtered every second and we wish to depict this with a montage of pictures, drawn by you! We hope to gather 1, 680 drawings of individual ‘food’ animals with each representing one animal death. You do not need to be an accomplished artist to participate, a doodle will do! Or you may make your drawing as detailed as you like, however, please note that your drawing should measure 3.5cm by 4.5 cm, like a portrait passport photo. For time saving purposes we would appreciate it if you would resize your own images, however we will do this if you are unable. We welcome all different styles as we wish to make this montage as interesting and eye catching as possible. Colour or black and white images are fine and above all have fun!

We regret that we cannot guarantee everyone’s picture will be used as we are unsure at this stage of how many entrants we will receive.

Please send you pictures to

We will be setting up a website that will have ideas of what we, as individuals can do if animal exploitation concerns us. The website will not promote welfare reform, it will promote abolition rather than regulation.

There are also face book and my space groups.

We hope you enjoy yourselves and thanks again for supporting this project - you will be making a big difference.

Ben and Helen

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