IF the forthcoming season is all about dressing like a lady in sumptuous fabrics and buying clothes set to last a lifetime, Yeojin Bae's collection is one way of doing it with an individual edge.
Based in Sydney, the Korean designer was inspired to work in fashion by her designer grandfather and graduated from the White House Fashion Institute at the age of 17 before working for various labels, rising to head of womenswear design at Saba and then launching her own label almost four years ago.
Citing Alaia and Stella McCartney as inspirational fashion figures (Bae follows the latter's vegetarian philosophy in both fashion and food), she suggests Maggie Gyllenhaal as the kind of woman she'd like to dress. "She wears all these incredible designer outfits but her personality still comes through," she says. "I like it when the clothes allow that to happen but still make women feel and look amazing."