Home
Store
Newsletter
Veg FAQ
Parenting
Weight Loss
Recipes
VegSource TV
HomeSchooling
All Articles
   

SEARCH VEGSOURCE:
Custom Search

 


In the Vegetarian & Vegan News...
   Johanna McCloy | Soy Happy

Become a Soy Happy Baseball Manager!
Help get soydogs into your local ballpark!

It's April and baseball season is upon us. Ahh, the thought of it. The crack of the bat and the roar of the crowd. We'll sit back for a couple of hours, enjoy the summer weather, root for our team, chat with friends, and leisurely sip a cold drink while munching on a good ol'......a good ol'.... what? Bag of peanuts?

Vegetarian fare at baseball parks is slim at best, and when available, it's usually a trek to find and purchase. The Soy Happy campaign is trying to change all of that by asking Major League Baseball stadiums to add a veggie dog to their mainstream menu. It's not just vegetarians, but all sorts of people who are eating veggie dogs today. Why? Because they're tasty, they're healthy, and they're vegetarian (many are also vegan, kosher and non-GMO). It's easy to see how one veggie dog can satisfy the needs and cravings of a wide variety of consumers. With the popularity of veggie dogs today, baseball stadiums need to heed the times. The traditional combination of hot dogs and baseball can then continue to please thousands of fans.


 



The Chicago White Sox responded to the campaign by adding a veggie dog last year. The Norfolk Tides offers a veggie dog, too. Other teams are beginning to take notice. News about the campaign is spreading quickly and endorsements have come in from Tony La Russa, Kevin Nealon, Alicia Silverstone and others. Publicity surrounding the campaign has also picked up. "The Vegetarian Times" will feature an article in their April magazine; "Go Vegan!" on KRLA radio and the world wide web will discuss the campaign on their show on April 1st; and VegTv.com is preparing a segment about Soy Happy with additional celebrities expected to endorse the campaign on camera.

Publicity is important but public response is the key and every voice will make a difference. A Ballpark Reference Guide with easy links and contact information for Major League (and some triple A) ballparks is included on the web site. Take a few minutes and contact your team.

Soy Happy also encourages enthusiastic supporters to consider becoming a Soy Happy Manager for their team and/or region.

Soy Happy Managers will spearhead the effort on the local level by acting as the point of contact with the appropriate concession managers, informing the local media and the public about the campaign, and strategizing creative methods for increasing the campaign's visibility in their region. If everyone contacts their ballparks, all baseball stadiums in America will start to offer a veggie dog.

Here's to a Soy Happy baseball season. PLAY BALL!

More info at: http://www.soyhappy.org
or write to: info@soyhappy.org
                 P.O. Box 42152, Los Angeles, CA 90042
                 Media and Publicity contact : 323/ 363-7226

 
 
 

Want to see more videos? Subscribe to VegSource!

Every time we post a new video, we'll send you a notice by e-mail.

No spam ever and you can easily unsubscribe at anytime.

Enter your email address, your first name, and press Submit.


Your Email:
First Name:
Newsletter archive

 

 

Magazine
Archives

Past Articles
 

Want to see more videos? Subscribe to VegSource.

Every time we post a new video, we'll send you a notice by e-mail.

Enter your email address, your first name, and press Submit.

No spam ever and you can easily unsubscribe at anytime.  

Your Email:

Your First Name:

Newsletter archive
 
Legacy Films